Leading voices from Matchroom Sport, Eurosport, DAZN and more joined the line-up
The online event took place on 28 – 30 April 2021 uniting over 100 thought leaders across 40 hours of unrivalled content showcasing how to make better business decisions through innovative approaches, adopting new technology, and fresh ways to monetise your content.
2021 Attendees included...
Speaker insights from SportsPro Media
Bringing you the latest updates from the leading voices at SportsPro Live.
Advisory Board shaping the agenda
SportsPro has developed a comprehensive Advisory Board balancing international rights holders, broadcasters and technology leaders to shape the format and strategic direction of the event. The support and participation of these industry innovators ensures that we create the content, environment and ultimate value for each and every attendee.
Chief Marketing Officer
Bio Coming Soon…
Chief Technology Officer
Michael was appointed as the CTO for the PGA European Tour in November 2017, with the responsibilities extending across Digital Systems, Scoring Systems, Technology Infrastructure and Data Management including Official World Golf Rankings.
Formerly, Michael was CEO And Co-founder for TrueGold Communications, a sports marketing agency specialising in technology-based global sport sponsorship, supporting the number of Olympic Games and sponsors for Rio2016, Pyeongchang 2018 and Tokyo2020, as well as the 2019 Pan American Games in Peru.
Chief Finance and Commercial Officer
Alexander (Sasha) Ryazantsev joined the Board of Directors of Everton Football Club in March 2016 following a successful career in finance and investment banking spanning more than 20 years.
He became the Club’s first Chief Finance and Commercial Officer in June 2018.
Sasha graduated from the Russian Plekhanov University of Economics in 1995 with a BSc in Economics and Commercial Management, later working as an investment analyst at Global Natural Energy PLC, where Everton major shareholder Farhad Moshiri was CEO.
After completing his Masters in Finance from the London Business School in 2002, Sasha joined ABN AMRO Bank, where he led a team advising European consumer brands on their capital structures and corporate financing. Sasha was then invited to join the corporate financing and risk solutions team at RBS in 2007, where he was responsible for bond issues and mergers and acquisitions across Europe, Middle East and Africa. In 2016, Sasha advised Mr Moshiri on the acquisition of a significant stake in Everton and the strategy of the football club going forward.
Born into a footballing family, Sasha’s father was a goalkeeper at a number of clubs across the former USSR in the 1960s and 1970s and he himself played at right-back for Dynamo Moscow boys until the age of 16 but then turned his focus towards his studies.
In 2018, Sasha completed the Business of Entertainment, Media and Sport programme at Harvard Business School to further enhance his commitment to the business of sport and finance.
Head of Digital Projects
Benjamin is a native from Munich, Germany that studied Media Management and Sports Marketing. Steen has worked for over 15 years now in Germany’s largest and most successful soccer club, FC Bayern Munich. Since 2010 Benjamin has been responsible for the operations, marketing and development of digital projects. In 2014 Benjamin was put in charge of customer care, digital licensing as well as the digitalization of the Allianz Arena.
"SportsPro Live is an incredible gathering of sports leaders to discuss and network."
“Excellent content, great speakers, well hosted and truly insightful. It reignited my passion for the industry.”
“I thought the content was relevant, everything was really well organized and the whole environment provided a great opportunity to network and learn from others.”
2021 visionary speakers
Eurosport President, Global Sports Rights & Marketing Services
Andrew Georgiou is President of Eurosport and responsible for all of Discovery’s sports businesses, including the recent launch of sport on discovery+, the Olympic Games, Global Cycling Network, Eurosport Events and represents Discovery’s interests on the Board of Formula E.
Andrew is responsible for all rights acquisitions across Discovery platforms, as well as the integration of all sales and marketing efforts across the Group.
Discovery’s sports businesses reach over 115m unique individuals per month across its owned and operated platforms and over 200m when including third-party platforms.
Before joining Discovery, Andrew had a successful 13-year association with Group Lagardère, firstly as CEO of Lagardère Sports Asia and latterly Lagardère Sports and Entertainment where he served as Global Chief Executive Officer.
Prior to linking up with Group Lagardère, Andrew was CEO of the PGA TOUR of Australasia.
Andrew lives in London with his wife and four children.
Following a highly-accomplished professional career on the ATP Tour during which he won three ATP titles and reached a career-high FedEx ATP Ranking of No. 18, ANDREA GAUDENZI obtained a law degree from the University of Bologna, Italy, followed by a Master of Business Administration at the International University of Monaco, where he graduated with honours. He went on to forge a successful career in business over the next 15 years across a wide range of sectors including sports marketing, entertainment, data, technology and media. He held leadership positions at several start-up entertainment, tech and gaming businesses in London, including Musixmatch and Soldo, as well as serving on the Board of ATP Media, where he was instrumental in leading the successful restructuring of the business which serves as the broadcast arm of the ATP Tour.
One of the World’s best-known sports promoters, Eddie Hearn heads up the Matchroom Sport group of companies, one of the World’s largest suppliers of sports programming; supplying virtually every major broadcaster of sports in the World. Perhaps best known for his role in World boxing, Hearn has staged and promoted world-class shows from 90,000 crowds at Wembley Stadium to sell-outs at the Mecca of Boxing Madison Square Garden in New York.
Matchroom Boxing is firmly established as the foremost boxing promotional outfit in the World, and with well over three decades of vast experience, the company has taken boxing onto another level in the UK with a series of ground-breaking promotions that have broken all records for ticket sales and viewership.
Hearn landed boxing’s first ever $1bn deal in May 2018 as Matchroom and streaming giant DAZN announced plans of their bold new move into the States. Hearn boasts an unrivalled stable of talent that includes Heavyweight icon Anthony Joshua OBE and Women’s Undisputed Lightweight Champion of the World Katie Taylor.
EVP, Business Operations
Raven Jemison is a sports business executive with 14 years of experience managing multi-million business operations and generating revenue across both teams and leagues. She currently serves as Executive Vice President, Business Operations for the Milwaukee Bucks and is responsible for managing the organization’s foundational and entrepreneurial business units, including ticketing, marketing, technology, analytics, corporate social responsibility and the G-League’s Wisconsin Herd. Previously, Jemison served as Vice President in the NBA’s Team Marketing and Business Operations, an in-house group consulting on all aspects of business operations, including ticket and sponsorship sales, marketing, digital, customer retention, arena operations, staffing, analytics and expense control. Prior to the NBA, she served in several sales, marketing and business operations leadership roles with the San Francisco 49ers, Pittsburgh Pirates, and Florida Panthers. Born in Tuscaloosa, Alabama, Raven is a proud graduate of Auburn University, where she earned both B.S and M.Ed degrees.
James Rushton is Co-Chief Executive Officer at DAZN Group, having been appointed to the position in January 2021. During his time at the Group, James has held a number of senior roles including Chief Revenue Officer, Managing Director of APAC, Managing Director of Australia and New Zealand and Managing Director of DAZN Player. Prior to this, James was Commercial Director at Birmingham City Football Club.
Chief Revenue Officer
Yiannis Exarchos Chief Executive Officer, OBS Executive Director, OCS Yiannis Exarchos was born in Athens in 1964. He produced and presented cultural and art programmes on Greek TV and Radio and held several management and senior executive positions in a number of broadcast organisations, including Executive Director of the Greek national broadcaster ERT. He has lectured at numerous conferences and collaborated with several public and private organisations such as the European Broadcasting Union (EBU) and the United Nations Educational, Scientific and Cultural Organisation (UNESCO). Specialising in the management and coverage of global sporting events, he has served as a top executive for all Olympic host broadcasting organisations since Athens 2004. His background in radio, television, music and film brings a comprehensive perspective to the planning and management of the broadcast of major events. Mr. Exarchos was named CEO of Olympic Broadcasting Services (OBS), the permanent host broadcast organisation created by the International Olympic Committee (IOC), following the Olympic Games London 2012. In 2015 he was also named Executive Director of Olympic Channel Services (OCS), the corporate entity charged with creating and operating the IOC’s Olympic Channel. He is also a member of the OCS SL Board of Directors. His in-depth media experience and leadership have earned him numerous recognitions, including five Emmy Awards, a Webby Award, an Award from the Greek National Organising Committee for his long-term contribution to the Olympic Movement, and the Great Wall Friendship Award in acknowledgment of his contribution to Beijing’s progress and development. He is also a regular speaker at international conferences and events on broadcast, new technologies and digital media. Based in Madrid, his native language is Greek and he is also fluent in English, French and Spanish.
Head of Partnerships & Marketing
Caty is the Head of Partnerships & Marketing at Dapper Labs. She spends her time talking to consumers about the exciting future of blockchain gaming and digital collectibles, while getting some of the biggest brands in the world excited about a new world of consumer engagement and revenue potential. Prior to Dapper Labs, she held roles at ESPN, the NHL, and the NFL. She’s driven by enriching fan experiences, demystifying new technologies for consumers, and working with smart people.